Posts in category lead generation

Andrew JonesAppsautomated marketingBig DataBusinessdemand generationEnterpriseEntrepreneurlead generationmaMarketingmarketing automationmartechMobile Marketingmobile marketing automationStonyfieldVB InsightVB Insight reportsVB Insight webinars

Marketing automation: With these kinds of results, what’s stopping you? (webinar)

VB WEBINAR: Join this live webinar and hear from top marketers how marketing automation is ratcheting up demand generation, leads, conversions, and revenue. CMOs from Stonyfield Farm and Arizona’s famous Casino Del Sol Resort will be on the panel to discuss real world applications and opportunities with VB Insight’s Andrew Jones.  Register here for free. In case […]

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Andrew JonesAppsautomated marketingBig DataBusinessdemand generationEnterpriseEntrepreneurlead generationmaMarketingmarketing automationmartechMobileMobile Marketingmobile marketing automationPrecorStonyfieldVB InsightVB Insight reportsVB Insight webinars

Five demand generation tricks to try in 2016 (webinar)

VB WEBINAR: Add this to your New Year’s resolutions: Learn how marketing automation is ratcheting up demand generation, leads, conversions, and revenue — and find out how to pick the best provider. Join us for the live webinar as we separate the wheat from the chaff. Register here for free. TV, radio, and outdoor are no longer the core concern for […]

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AutopilotBig DataBusinessCustomer Experiencecustomer journeyEnterpriseEntrepreneurlead generationMarketingmarketing automationmarketing funnelmarketing ROI

Righteous ROI: How do you know marketing automation is paying off?

VB WEBINAR: This sponsored post is produced in association with Autopilot. How do marketers know if their marketing automation investment is paying off? It’s a good question, with a quantifiable answer: you’ll be able to show them the money. At its core, marketing automation is about attracting, acquiring, and growing customers. But unlike other awareness-generating aspects of […]

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AppsBusinessCloudemailEmail MarketingEnterpriseEntrepreneurin-appIntercomlead generationMarketingmessagingMobileSmall Bizwebsite

Intercom launches Acquire to convert website visitors into real leads

It seems that everyone’s advice on how to get started in digital marketing these days revolves around one mantra — build an email list as early as possible. And with email generating an average, highly measurable, return on investment of over 240 percent, it is no wonder the it is the first channel on many a marketer’s […]

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