All posts on September, 2017


Social CRM

Nimble’s Social CRM Finds Its Way Into Office 365

Social sales and marketing software provider Nimble and cloud services consultant NeoCloud have partnered to deliver a simple, affordable contact management and CRM package for Microsoft Office 365. NeoCloud has agreed to bundle Nimble CRM into all of its Office 365 deployments, beginning this month. Nimble CRM adds employees’ individual connections to a shared team relationship manager.

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Google’s HTC move borrows from Apple’s playbook

Google’s $1.1 billion acquisition of HTC’s smartphone engineering arm is not a direct assault against its chief rival, Apple. But it is a recognition of Apple’s successful strategy.

It is also an acknowledgement that an ecosystem dominated by hardware manufacturers and telecom providers – each with a set of priorities and plans that doesn’t dovetail with Google’s – results in a myriad of devices that run the gamut of quality.

With that in mind, Google’s buyout of HTC’s engineering IP will enable it to create a pure Android play by marrying hardware and software in a move that could eventually reduce fragmentation in the Android ecosystem.

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